Monday 7 February 2011

Everyday memory overview

Areas of research:
  • Autobiographical Memory
  • Eyewitness testimony, misinformation effect and false memory
  • Prospective memory (time and event based)
  • Flashbulb memory
  • Links with remaining lectures and cognition on cognition and emotion.
How do we study everyday memory?
  • Everyday experiences
  • Real-life applicability; importance of ecological validity
  • should it be studied only in naturalistic settings?
Ecological validity is the extent to which experimental findings are applicable to everyday settings.

There are three assumptions proposed by Neisser in 1996 about everyday memory. These are that it is:
  • Purposeful
  • personal
  • influenced by situational demands and motivations
This approach to memory understands the differences between traditional memory research which encouraged accuracy, and everyday memory research which is more purposeful and focusses on personal interpretations of memories.

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