- Change blindness and Inattentional blindness
Change Blindness
- This is the inability to detect changes in attended scenes
- Simons and Levin (1998) They carried out an experiment whereby there was an attentional disruption during a conversation where a board was carried between people. When this happened the conversational partner was changed. Generally this went unnoticed. This experiment suggests the key role in distraction, for example an eye blink, a flashed blank screen or a cut in motion picture.
- Flicker Teschnique (1997) - Rensink, O'Regan & Clark. In this experiment, 2 pictures were presented in rapid succession. The second had an object missing from it. The missing object is very difficult to detect.
Inattentional Blindness
- This type of blindness allows illusionists and 'hustlers' to direct attention towards a distractor.
- We are very overoptimistic about our ability to perceive important events when we are focussing on current goals
- Attention has an important role in the link between perception and the visual field
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